About Us

Salty, Sunburned, and Mostly Lost—But Loving Every Second

I started this as a way to capture what life on the water really feels like—not the polished, postcard version, but the messy, hilarious, and weirdly peaceful reality of it.

To me, boating isn’t just a hobby—it’s an escape plan, a mindset, a place where nothing matters more than the wind, the water, and who’s holding the cooler. It's where I feel most like myself, even when I don’t totally know where I’m going (which is often).

The art and designs I create are little winks to that life. Some are subtle. Some are loud. Some are just plain inappropriate. But they all say something real—about freedom, about not taking yourself too seriously, about the kind of joy you only find when you're a little sunburned, slightly tipsy, and completely off course.

This isn’t just boat merch—it’s boating lifestyle apparel for people who’ve peed overboard, cursed at their own anchor, or laughed their asses off mid-storm. Whether you're into boating clothes, boat party clothes, or just looking for nautical gifts that let people know you don’t take dry land too seriously, you’re in the right place.

So if you’ve ever chosen the long way home because it meant more time on the water— welcome aboard. You’re one of us.

Stay Salty

David - Founder